Cracking Business Model
Uncover the drive of your business, reshape your profit model
No complex theories. No MBA required.
A business model course designed for small business owners
Understand your source of profit, optimize your resource allocation, and make your business more replicable and scalable.
Break down your business into parts to uncover hidden profit leaks and wasted costs.- Put standard tools into action with the internationally recognized Business Model Canvas (BMC).
- A session designed specifically for business owners — no vague theories, just practical solutions to real SME challenges.
Break down your business into parts to uncover hidden profit leaks and wasted costs.Why are you busy all the time, but your business still isn’t getting bigger?
Your revenue may look decent on paper, but by the end of the month, there’s barely any profit left.You’re busy every day handling orders, managing operations, and putting out fires — but you still can’t tell which part is dragging your profitability down.You want to expand or launch new business lines, but you’re afraid of making the wrong move and not seeing a return.Customers, products, costs, and channels are all mixed up, with no clear business framework in place.You may have taken many business courses, but still haven’t found a practical tool to really sort out your business.The truth is, most SMEs are not failing because they aren’t working hard enough — they’re failing because they haven’t clearly seen their business model.
When the direction is wrong and the structure is messy, you are spinning your wheels for nothing.
Why the Business Model Canvas is a must-have tool?
What Is the Business Model Canvas?
The Business Model Canvas is a globally recognized, easy-to-use, and highly practical business analysis tool. With 9 key building blocks, it gives you a complete picture of your business on a single page — turning vague business thinking into something visual, structured, and measurable.
What You’ll Gain After the Course
1. The ability to see your business clearly
Gain clarity on your core products, target customers, profit structure, cost structure, and key resources — all in one framework.
2. The ability to improve profitability
Identify and cut low-performing activities with precision, and focus on expanding the high-margin parts of your business instead of investing blindly.
3. The ability to anticipate risks
Spot structural weaknesses and hidden risks early, so your decisions are no longer based on gut feeling or luck.
Program structure
Course Focus
This isn’t just a class — it’s a hands-on business diagnosis session. You’ll learn, map out, and break down your own company model in real time, so you can clearly see what’s working, what’s not, and where the real problems are.
Module 1: The Core Logic of Business Models
Common business model mistakes SMEs make, and the root causes behind failed profitability.
Module 2: A Step-by-Step Breakdown of the 9 BMC Building Blocks
Customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure.
Module 3: Live Practical Diagnosis
Your own business is the best learning case. Work through it hands-on to create a customized business model map for yourself.
Module 4: Model Optimization and Upgrade
Identify leakage and inefficient processes, then design a new operating structure that can scale and generate profit.
Module 5: Risk and Expansion Planning
Evaluate new business ideas, allocate resources wisely, and avoid costly mistakes from blind expansion.
Highlights
Customer Feedbacks
Every message below is a real voice from past participants:
“In this training, I used the Business Model Canvas (BMC) to systematically review my business. It not only helped me step outside my usual framework, but also completely changed the way I view the market.”
“Trainer Andy is a very experienced corporate training facilitator. He taught us how to use a structured system to review our business, while also exchanging feedback with one another as a group. Through discussions with others about different business models, we were able to reflect on our own business model and appreciate other people’s business plans. It was very meaningful, and the framework is something we can continue using in the future to review our business again and again — truly a very useful resource for business. The trainer’s small games also kept the atmosphere relaxed yet energizing. By communicating with other participants, we discovered our blind spots, and at the same time recognized our own potential, which can be put to great use.”
“Trainer Andy taught us how to use the BMC to break down our business into smaller parts for a thorough review. The most important thing was identifying our blind spots — everyone has them, so it’s really valuable to have someone else point out what’s missing and where we can improve. It was truly rewarding.”
“The biggest takeaway this time was getting to know the Business Model Canvas (BMC). Just like the name says, this tool helps us break our business down into specific, systematic pieces—what we’re doing, what value we offer, our target customers, channels, key resources, activities and partners, plus the cost and revenue side. It doesn’t just help us examine our own business more thoroughly; it also makes it much easier to understand what other people are doing in their businesses.”
“It’s so rare to get a whole day to quietly reflect on your own business, and even better that we could learn alongside owners from completely different industries.”
“At the beginning it was really hard to put work aside and shift my mindset, but once I actually got into it, I learned so many different things. It also opened up a lot of new abilities and perspectives for me.”
“With the Business Model Canvas, we could actually apply all those concepts people usually just talk about in a practical way. Every single box gave me space to sort things out and figure out what content belongs in that area. I think that’s the best takeaway.”
“The most memorable part was the BMC planning. It forced me to rethink my business model and the future roadmap. This week I need to seriously reflect and rewrite it.”
“Huge thanks to the trainer for combining the Business Model Canvas with coaching elements. It helped us reposition, review and rethink our businesses and business models, while also uncovering blind spots and potential—in ourselves and in others…”
“The trainer’s flow and structure were really smooth. Through the BMC, everyone dug deep into their businesses, spotted operational blind spots, and gained a lot.”
“The visual diagram let me see every part of the business at a glance and find strategies to use our networks and capital more effectively.”
“It gave us a really practical thinking framework for planning the company’s future direction.”